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Growing numbers of business owners with consumer-facing windows are now buying perforated window wraps in Brooklyn, NY. What do these insiders know? Could wrapping your storefront’s windows be a good idea for advertising and branding? Here is what you need to know.
Case Study: Clutter Storage at 5601 Foster Avenue
Clutter Storage is a thought leader in the field of affordable and convenient storage solutions. You choose the size you need, and customization is no problem. The company has excellent building signage; however, due to its venue’s placement, the management team wanted to attract more passersby and drivers.
Since the facility has large window panes, it made sense to use them for the delivery of the branding and marketing messages. To ensure that those on the inside would be able to see out, the company’s management team ordered perforated window wraps that accommodate doing so along with allowing the sunlight to enter the space.
Our sign shop designed a product that focuses attention on the company’s green and teal brand colors. The lettering of the building sign repeats. Most importantly, the lower glass panels display some of the products and services the business offers. Examples include lettering and graphics that discuss storage, moving and packing.
With this treatment, Clutter Storage is now taking advantage of the window surfaces it already had. In the process, the management team found an excellent method for engaging consumers in their brand message.
A Closer Look at Perforated Vinyl
You already know that vinyl window wraps and graphics are excellent advertising tools. However, the use of perforated vinyl, thus far, has been something that most companies request when ordering vehicle graphics. Now, business owners are ready to reap the benefits of the perforated vinyl for their brick and mortar store and office locations.
- Micro-perforated vinyl. Fifty percent of the surface consists of tiny holes. They allow you to display an image on the outside while you can still see through the window glass from the inside.
- Adhesive vinyl. Although it would be possible to install the vinyl yourself, our shop offers professional mounting of the imprinted product. Our technicians clean the windows, prepare them for the installation, and ensure that the finished product is a perfect fit. Best of all, there will be no air bubbles.
- Excellent graphics. Whether you choose a full window wrap or vinyl graphics and lettering, we will imprint the material with a four-color process using UV ink. The result is a presentation of bold colors and crisp graphics. We add a clear laminate that protects the product against dust and dirt.
- Optional add-ons. If you like, our team can add an anti-graffiti laminate that protects your investment against scribbles and spray paint attacks.
Looking to Buy Perforated Window Wraps in Brooklyn, NY?
Gotham Signs & Graphics is at the forefront of designing, producing, and installing perforated window wraps and graphics for the local business community. What could you do with the glass panels that are currently facing the street or parking lot? Contact us today and find out!