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Do you know how to get the best value for your marketing dollars? You might immediately think of television, newspaper, or radio ads. Sure, those media reach a lot of people, but the ads are expensive and short-lived. On the other hand, you reach more people at a lower cost per thousand impressions when you install vehicle lettering in Westchester County NY. Fortunately, Gotham Signs & Graphics is the area’s top supplier for these graphics. Here are a few industries that can benefit from vehicle lettering and graphics:
Auto Dealerships and Repair Shops
Vehicle lettering is a must when you run or own a dealership that sells vehicles and offers repair services. You can provide proof that you take care of your clients by covering your parts delivery vehicles and courtesy shuttles with lettering and graphics. If you supply loaner cars to customers whose vehicles are being fixed, you can utilize small lettering to tastefully identify these autos. Your customers will then show off who they trust with their repairs to their neighbors and coworkers.
Food Trucks, Restaurants, and Caterers
How do you let people know about the catering side of your restaurant business? It is easy enough to include a line or two about your catering services in an inconspicuous space on your menu, but that is hardly enough to get the message across to anyone but your most loyal patrons. You will have much more success when you install your company name, logo, and catering contact info on our delivery vehicles. Truck lettering is also essential for letting people know about your cuisine and most popular dishes.
Vehicle lettering in bold, bright colors is the best way to stand out when your livelihood depends upon you distinguishing yourself from the other food trucks nearby. This is also a smart choice for listing your menu items and how much they cost. You can start to build brand awareness when you dedicate plenty of space for your company’s name and logo. This is a crucial factor in getting hungry foodies to choose your truck when they see you pulling up.
Contractors
Contractors typically do most of their work at the place of business or home of their customers. Therefore, people working in the contracting trades, such as handymen, heating and air conditioning professionals, electricians, and plumbers, regularly need to travel to job sites. When you show up in an unmarked truck or van, you do not boost your brand recognition or inspire trust in your organization.
You become known as simply “the electrician,” and when your clients’ friends or colleagues ask for references, the name of your business does not come to mind. Truck lettering makes your enterprise more memorable.
This is just a sampling of the types of enterprises that should consider taking advantage of truck lettering. Gotham Signs & Graphics has talented graphic designers who can precisely replicate your current typefaces, logo, and colors and incorporate them into your graphics. If you are ready to benefit from the many uses for vehicle lettering in Westchester County NY, contact us today for a free consultation.
